Fresh look for Lighting & Electrical Distributors

We are proud to announce the launch of the new company logo as part of the ongoing evolution of our company’s brand.

Our business has grown and evolved over the last 20 years, and we have refreshed our logo to reflect who we are today, a dynamic and proudly Australian business. 

After careful consideration we chose a new logo that reflects a more modern look and captures our vision to position Lighting and Electrical Distributors as a leading lighting supplier in the Victorian market.

As a team we got together over several group sessions and identified our core business values. From there we refined the values further and linked them all in together via a colour wheel, creating the Lighting & Electrical Distributors “Circle of Life”.

The core values were Education (Green), Systems & Processes (Blue), People (Red) and Clients (Yellow), with the mix of colours in rest of the logo the representation of all beliefs and influences of our core values.